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WINNING PRODUCTS
Get to know three cases that propel a product to the top of the market using some pillars of success.
Soluções00
Focusing on the Brand's Visual Identity
CONTEXT:
Brand with weak presence in key consumer touchpoints.
OBJECTIVE:
Strengthen the brand by clearly conveying its essence and unique selling points at the point of sale.
RESULTS:
Validation of the revised positioning and differentiators, leading to the development of a new visual identity and packaging. This attracted new partners, strengthened presence in retail outlets, and gained new consumers.
If your brand aims to reposition itself through visuals, standing out on packaging and communication materials, we're ready to replicate this success in your company.
Product Mix
CONTEXT:
Company with a vast product line and several brands without clear positioning/priorities for all products among commercial, trade, and consumer areas.
OBJECTIVE:
Structure the product portfolio to facilitate prioritization of the sales pipeline.
RESULTS:
Creation of product groups with clear positioning and opportunities for innovation. There were gains in visibility and a 10% increase in sales and a 1-point improvement in profitability over a 6-month period - significant results for the company's market sector.
If your company isn't satisfied with the individual performance of each product yet, we're ready to strategically structure your portfolio, highlight its differentiators, and drive your results. Shall we talk?
Product Innovation
CONTEXT:
Company historically requiring product launches under its premium brand, but facing manufacturing limitations in its traditional format.
OBJECTIVE:
Enable launches at the desired timing using this premium brand of the company.
RESULTS:
We successfully facilitated the pioneering launch of a new flavor of the product in an alternative format. The product gained traction and remains in the same format introduced to the market to this day.
If your company is seeking innovative solutions for product launches, we're ready to help! We invite you to learn about our experience in enabling bold and successful launches.
Sobre Nós00
The world changes
The market matures
Technologies evolve
And we accompany!
We specialize in driving business growth, offering comprehensive solutions in marketing, sales, and management. We serve both national and international clients. We work hand in hand with you to achieve your goals efficiently and effectively. Soar to success with us!
E-mail : contato@suaconsultoria.sampa.br
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